Founding
Three self-service styles, request preferences and Founding Seller status after approval.
View FoundingChoose how you want to show up.
Compare the actual profile direction before reading the full marketplace details.
Atelier
Seven styles, editorial tools and one written profile review, subject to availability.
View AtelierThe considered intimate marketplace
More choice.
More control.
More discreet.
Velvet Market is for adults 18+ who want a safer, more considered way to buy and sell approved pre-owned intimate garments in the UK. Age and seller checks protect the marketplace.
For sellers
- Create a distinctive profile
- Choose personal-brand options
- Set up your seller membership
- Compare visibility upgrades
For buyers
- Browse approved listings
- Explore the marketplace standards
- See the discretion-first approach
- Understand buying expectations
How Velvet Market works
A clear path for
sellers and buyers.
For sellers
Join the Velvet Seller Membership and build a polished, verified profile with clear standards and boundaries.
For buyers
Create a free buyer profile to browse approved sellers and curated collections, then use the marketplace checkout when you are ready to order.
A better beginning
Built around trust,
not guesswork.
Velvet Market brings clear profiles, thoughtful presentation and a discreet buying experience into one UK-first destination.
01Verified adults
Clear age and seller verification standards designed to protect the people using the platform.
02Seller-led profiles
Give your shop a name, point of view and personal brand through the Velvet Seller Membership.
03Discreet by design
Thoughtful language, privacy-conscious processes and packaging expectations from the outset.
Velvet Seller Membership
Build a verified seller profile with your story, collections, presentation style and buyer-request preferences.
Explore seller membershipFree Buyer Profile
Create a buyer profile to browse approved sellers and curated collections for free, then manage your orders and rewards in Buyer Space.
Create buyer profileFor independent sellers
Your shop, your point of view.
Start simply
Create a profile, set your boundaries, present your listings and reach buyers who understand what they are looking for.
Seller membership accessGrow your presence
Optional branding upgrades will help sellers create a more distinctive storefront, with enhanced presentation and visibility tools.
Choose membershipFor buyers
A more considered way to browse.
Discover independent sellers through clear profiles and a marketplace designed to make expectations, boundaries and buying steps easier to understand.
Buyer membership accessClear seller presentationKnow who you are buying from and what each listing includes.
Respectful communicationPlatform standards designed around consent, privacy and personal boundaries.
UK marketplaceStarting with a focused market so the experience can be built properly.
Illustrative seller profiles
Every shop has a point of view.
A glimpse of how sellers could introduce their world on Velvet Market. These profiles are fictional mock-ups for the launch concept.
M
Maison Mabel18+ verified
@maisonmabel · London
Soft glamour, thoughtful details and a carefully wrapped dispatch experience.
R
Rouge Room18+ verified
@rougeroom · Manchester
Playful, polished pieces with a bold colour story and clear seller boundaries.
V
Velvet Vesper18+ verified
@velvetvesper · Bristol
A darker, more cinematic storefront for collectors of considered intimate pieces.
Choose your category
Browse by what
you’re looking for.
Categories help sellers present their shop clearly and help buyers find the right kind of listing without guesswork.
Intimate apparelCurated pre-owned garments and signature pieces.
Lingerie & hosieryElegant, playful and fashion-led edits.
Sleepwear & loungewearSoft, relaxed and personal collections.
AccessoriesSmall details, styling pieces and add-ons.
Curated bundlesThoughtful combinations assembled by sellers.
Seller’s own editA flexible category for distinctive collections.
Buyer requests, on your terms.
Buyers can submit a request by category, budget and preferences. Sellers choose whether to opt in, respond or keep requests switched off.
Buyer chooses: category, budget, timing and delivery preferences.
Seller chooses: whether to receive requests and which categories to accept.
Platform protects: privacy, boundaries, reporting and clear communication standards.
Before the doors open
Be first to know.
Join the membership list for launch updates, seller onboarding news and buyer invitations.
Seller controls
Your boundaries
stay yours.
Block a buyer
Sellers can block any buyer from viewing their profile, sending messages or submitting buyer requests.
Report with confidence
Report unwanted contact or behaviour for review, with clear moderation and account-action processes behind the scenes.
Marketplace standards
Clear boundaries.
Considered marketplace.
UK ONLYFocused launch
Velvet Market is for UK sellers and UK buyers until the business announces otherwise.
APPROVED CATEGORIESStay in scope
Sellers may list used intimate garments and other approved categories only. Out-of-category listings are rejected.
ZERO EXPLICIT MEDIAAutomatically rejected
Nudity, sexual acts, sexual images, escorting, meetings and sexual services are not permitted.
The Velvet Market model
A marketplace with
clear expectations.
Independent sellersCreate profiles, choose categories, set boundaries and manage listings.
Curated discoveryBuyers browse approved categories and verified seller profiles.
Platform commissionVelvet Market earns a commission on completed transactions.
Included membership toolsEvery seller receives the same polished profile and personal-branding features.
| Commercial item | Launch proposal |
|---|---|
| Velvet Seller Membership | £19.99/month |
| Transaction commission | To be confirmed with the approved payment provider |
| Initial payout timing | After delivery and dispute window |
Seller membershipOne straightforward membership gives every seller the same polished storefront tools.
Live marketplace modelProcessor approval requiredSolicitor review required
How it works
From application
to payout.
Seller journey
- Apply for membership access.
- Complete 18+ identity and payout verification.
- Accept the Seller Agreement and content rules.
- Create a profile and choose an optional branding package.
- Select an approved category and submit a listing.
- Pass automated and manual review.
- Choose whether to accept buyer requests.
- Block buyers or report behaviour when needed.
- Receive a settlement statement and payout after the dispute window.
Buyer journey
- Join the UK buyer membership list.
- Complete required age assurance before restricted access.
- Browse approved categories and verified profiles.
- Submit a request only where the seller has opted in.
- Review total price, dispatch and seller boundaries.
- Pay through the approved payment provider.
- Receive order and delivery updates.
- Request support, report a listing or raise an eligible dispute.
Trust and operations
Designed for control
behind the scenes.
Seller verification
- 18+ identity verification before listing or payout.
- UK payout eligibility and account ownership checks.
- Re-checks when payout details or risk signals change.
- Public profiles show only necessary information.
Payments and payouts
- Approved adult-capable marketplace payment partner.
- Funds remain pending during dispatch and dispute window.
- Settlement statement shows commission, fees, refunds and net payout.
- Credible fraud or safety concerns can pause payout.
Refunds and chargebacks
- Support reviews non-dispatch, inaccurate listings and eligible issues.
- Buyer disputes are handled fairly without retaliation.
- Chargeback evidence includes listing, delivery and policy records.
- Repeated chargebacks trigger account review and restrictions.
Age assurance
- All sellers and buyers must be adults.
- Use an approved assurance provider rather than a tick-box alone.
- Minimise retained identity data and explain the privacy process.
- Complete data-protection review as part of activation.
Marketplace standards
Clear rules keep
the marketplace safe.
Automatically rejected
- Nudity or explicit images
- Sexual acts or sexual services
- Escort arrangements or meetings
- Anyone under 18 or unverifiable age
- Listings outside approved categories
- Off-platform payment requests, harassment or personal-data exposure
Enforcement workflow
- Automated text, image and category screening
- Manual review for flagged listings
- Immediate hiding of high-risk content
- Takedown, warning, restriction or suspension
- Seller blocking and buyer reporting tools
- Appeal route and safety record retention
Seller membership
One polished setup.
Every seller starts with the same well-equipped profile tools.
Velvet Seller Membership
£19.99 / month
- Verification required before publication
- Five self-service profile styles
- Cover, story and collections
- Buyer-request preferences
- Standard account and safety support
Profile style studio
Make your profile
feel like yours.
Each membership includes its own profile-style choices. Select a mood, add your seller name and keep your presentation consistent.
Your seller profile
A considered profile for your independent shop, with your categories, boundaries and dispatch preferences.
Founding Profile upgrade
More room for
your world.
Choose the Founding Profile package to unlock an enhanced storefront preview with stronger brand presentation, curated collections and a Founding Seller badge.
Maison Mabel
Founding SellerSoft glamour, thoughtful details and carefully curated intimate pieces.
Enhanced brand presentationExpanded header, story and profile styling.
Curated collectionsOrganise approved listings into themed storefront sections.
membership access to profile toolsTry new profile features before wider release.
Priority onboardingExtra support while setting up your seller profile.
Signature Profile upgrade
Make your storefront
unmistakably yours.
Preview the most complete seller presentation: a premium storefront, curated collections and priority feature eligibility.
Velvet Vesper
Signature ProfileA darker, cinematic storefront for carefully curated intimate pieces.
+
Premium storefront treatmentStronger visual identity across the seller profile.
Curated collection sectionsOrganise multiple approved edits into a richer shop experience.
Feature eligibilityEligible for selected editorial and collection opportunities.
Priority profile supportMore support for profile presentation and refinement.
Seller workspace
Create your
seller profile.
This working prototype lets you complete the profile journey in your browser. Your draft is saved locally for now; secure accounts, verification and payment connections come next.
Your listings
Listings remain drafts until seller verification, category checks and content review are connected.
What will go live later
✓ Seller profile and bio✓ Approved category and pricing✓ Non-explicit image review✓ Buyer-request preference✓ Blocking and reporting controls